Marketing Lead

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Job Detail

  • Job ID 123783

Job Description

Mysten Labs believes that decentralized and open protocols are the bedrock of the internet of value. This is why at Mysten Labs, we are creating foundational infrastructure to accelerate the adoption of decentralized protocols based on blockchain technologies.

Mysten Labs is looking for a Partner Marketing Lead to join our Marketing team. In this role, you will be working closely with the Mysten Business Development & Partnerships team to promote, amplify, and integrate external partners across Mysten marketing initiatives. You’ll be well-versed in utilizing marketing team collateral, resources, and communication channels to achieve partner goals. We are seeking a motivated professional, committed to a high standard of quality, who wants to make an impact as part of our collaborative and entrepreneurial team.

What You’ll Do:
• Develop a clear understanding of Mysten Labs value props to partners (Brand + MarCom) and the pipeline / target categories (Business Development & Partnerships)
• Create toolbox of collateral by collaborating cross-functionally with Brand + MarCom team to launch playbooks, tactical support plans based on categories (e.g. gaming, NFTs, etc.), region, and metrics to measure impact (these will be defined by business objectives)
• Manage a portfolio of partners, provide coaching support to improve marketing capabilities, and routinely assess partner performance
• Develop and maintain a deep understanding of the market landscape and competitive dynamics
• Act as the main marketing point of contact for partner inquiries and questions, and work with internal teams to provide timely and accurate responses; own the day-to-day, tactical marketing relationships to serve the needs of strategic partners
• Work closely with Head of Marketing and BD & Partnerships team to ensure marketing activities complement BD strategy and pipeline
• Input into marketing strategy and planning process to ensure future content and campaigns can be adapted to external partners where possible
• Focus on maintaining overall partner engagement and interest; seek to measure and iterate the success of external partner launches, continuously learning and improving our approach

What You’ll Have:
• Minimum 5 years of experience in B2B marketing, preferably with partner, channel or platform ecosystems
• A strong personal interest in blockchain infrastructure and accelerating adoption of web3
• Proven experience in building and managing partner relations with key marketing stakeholders, preferably in gaming or entertainment
• Strong project management skills, with the ability to manage multiple projects and stakeholders simultaneously
• Excellent communication and interpersonal skills, with the ability to build strong relationships with partners and internal stakeholders
• Strong negotiation skills and the ability to manage complex partnership agreements
• Understanding of marketing principles and experience developing and executing marketing campaigns
• Strong analytical and problem-solving skills
• Experience working with a global company and are excellent at executing across time zones and cultures
• Preferred experience with marketing tools like Notion, Asana, and Figma
• Team player that supports and works with internal and external teams and stakeholders
• Resourceful, persistent and able to thrive in a fast-paced, entrepreneurial environment

Our team is remote first and we are hiring across the world. Here at Mysten Labs, you’ll be joining a world-class team with tremendous growth potential as we bring the next billion users to web3. We raised a $300M Series B round from top Silicon Valley led venture funds like Jump Crypto, Andreessen Horowitz (a16z), Binance Labs, Redpoint, Lightspeed, Coinbase Ventures, Electric Capital, Standard Crypto, NFX, Slow Ventures, Scribble Ventures, Samsung Next, Lux Capital, among other investment firms and strategic partners. Come join us and build the future of web3

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